Privacy policy

PRIVACY POLICY (DECEMBER 2025)

Privacy Policy
Last updated: December 2025

We respect your privacy and are committed to handling your personal information responsibly. This Privacy Policy explains how we collect, use, store and share your information when you visit or make a purchase from siansummerhayes.com (the “Site”).

1. Information We Collect

A. Device and Usage Information

When you visit the Site, Shopify automatically collects:

  • IP address

  • Browser type and version

  • Time zone

  • Cookie identifiers

  • Pages viewed and browsing behaviour

  • Referring websites or search terms

  • Interaction data (clicks, scrolls, session duration)

This information is collected via:

  • Cookies

  • Shopify logs

  • Pixels, tags, analytics tracking

  • Fraud-prevention technology

B. Order & Account Information

When you place an order or create an account, we collect:

  • Name

  • Billing and shipping address

  • Email address

  • Phone number

  • Payment details (processed securely — we do not see your full card number)

  • Order history

  • Customer service communications

C. Marketing & Form Submissions

When you subscribe or enter details through forms/pop-ups, we collect:

  • Email address

  • Name (if provided)

  • Preferences and marketing choices

  • Form or pop-up interaction data

D. App-Specific Information

Our store uses essential apps that collect data needed for their function, including:

  • Email and automation tools

  • Review submissions

  • Pop-ups and form entries

  • Analytics and advertising pixels

  • Shipping fulfilment services

(Full list in Section 5.)

2. How We Use Your Information (Legal Bases)

Under UK GDPR, we use your information for the following lawful purposes:

A. To fulfil your order (Contract)

  • Payment processing

  • Shipping and delivery

  • Order confirmation emails

  • Handling returns and support

B. To operate and improve our store (Legitimate Interest)

  • Website performance

  • Security and fraud prevention

  • Analytics and reporting

  • Abandoned cart reminders (Shopify Email + Shopify Flow)

  • Improving customer experience

C. Marketing (Consent or Legitimate Interest)

  • Email newsletters

  • Personalised advertising (pixels)

  • Pop-up/email signups

You can opt out at any time.

D. Legal Obligations

  • Tax and accounting requirements

  • Responding to lawful requests from authorities

3. Cookies & Consent

Our website uses cookies for:

  • Essential Shopify functionality

  • Analytics

  • Marketing and ad performance

  • Preferences and experience optimisation

We use the Shopify Customer Privacy banner, which allows customers to:

  • Accept or decline analytics and marketing cookies

  • Access cookie settings at any time

4. Analytics and Marketing Tools

With your consent, we use:

  • Meta (Facebook & Instagram) Pixel

  • Pinterest Tag

  • TikTok Pixel

  • Google Analytics

  • Google / YouTube Ads

  • Shopify Shop App analytics

  • Shopify Inbox messaging analytics

You can manage preferences via our cookie banner.

5. Apps That Process Data

Email & Automation

  • Shopify Email – newsletters, updates, abandoned cart.

  • Shopify Flow – workflow automation (e.g., cart reminders).

Pop-ups & Forms

  • Mailmunch Pop-Up – captures email signups.

  • Shopify Forms – collects marketing consent.

Reviews

  • Judge.me Reviews – collects and displays product reviews.

Shipping

We share delivery information with:

  • Royal Mail

  • DPD

Only for fulfilment purposes.

6. Sharing Your Personal Information

We share data only with:

  • Shopify (store hosting and payment processing)

  • Payment providers (Shopify Payments, PayPal)

  • Shipping partners (Royal Mail, DPD)

  • Apps listed above

  • Analytics and marketing platforms

  • Legal authorities (if required)

Data may be transferred internationally using legal safeguards such as Standard Contractual Clauses.

7. Data Retention

  • Orders: 6 years (legal requirement)

  • Customer accounts: Until you request deletion

  • Emails/marketing: Until you unsubscribe

  • Analytics: Up to 26 months (Google default)

  • Forms/pop-ups: Retained until deleted from app settings

8. Your GDPR Rights

You have the right to:

  • Access your data

  • Correct your data

  • Request deletion

  • Withdraw marketing consent

  • Object to certain processing

  • Receive a copy of your data (portability)

  • Lodge a complaint with the ICO

Contact us for any request:
hello@siansummerhayes.com

9. International Transfers

Data may be transferred outside the UK/EEA with GDPR-compliant safeguards such as:

  • UK Addendum to SCCs

  • Standard Contractual Clauses

  • Adequacy decisions (e.g., Canada)

10. Security

We use secure servers, encryption, limited access controls and Shopify’s platform protections to safeguard your data.

11. Minors

Our website is not intended for individuals under 18.

12. Changes to This Policy

We may update this Privacy Policy due to legal, operational, or platform changes. Updated versions will always appear here.

13. Contact Us

Email: hello@siansummerhayes.com
Address: Laurel Dene, Lynch Road, France Lynch, Gloucestershire, GL6 8LT